Author Archives: OurSeniorsDiscounts.net

The importance of senior consumers

Senior friends

Here is what the USA Today Newspaper said in 2017 about the importance of senior consumers – “In the first quarter (2017), Americans 55 and older accounted for 41.6% of consumer spending, up from 41.2% late last year. Toss in 53- and 54-year-olds, and the Boomer-and-older set comprise about half of all consumption, according to […]

Marketing to Seniors

Senior friends

Marketing to seniors can be a challenge. The tastes, subject matter, styles and even the graphics that appeal to senior readers or viewers may be very different from those of other demographics. Marketing professionals tell us that in general, seniors are more cautious and thoughtful about buying decisions than are younger people. They are more […]

We can help attracting new customers

magazine

How can a business, a service provider or even a professional practice attract new customers, clients or patients? If you are looking for a way to build your client or customer base, or to build loyalty in established patrons, OurSeniorsDiscounts.net has a way to help. We have years of experience reaching out to senior patrons, […]

The Power of Print PLUS Online

magazine

The OurSeniorsDiscounts.net website and its printed coupon publication are both new, but the knowledge, skill and experience behind them are not. Those assets go back years. This new avenue for reaching senior consumers is the ‘brainchild’ of Ourseniors.net, an already successful and growing enterprise in the heart of the ‘Silver Consumer’ capital of America, the […]

Silver Consumers

OurSeniorsDiscounts

Have you ever heard the term, “Silver Consumer?” If you have not, now is the time to pay attention, because America is maturing. That Silver Consumer, the Baby Boomers who are 55+, and even the Silent Generation seniors who are older, are becoming the most important targets in many markets. We have known this for […]

It’s “King Customer” Week

OurSeniors Discount

Actually the customer is the king every week of the year! All business people, service providers and professional practices know this very well. That includes all of us at Ourseniors.net and at our new ‘baby’ OurSeniorsDiscounts.net. OurSeniors.net has spent years developing a special relationship with senior readers, viewers and customers. Our multimedia approach includes successful […]

“The Customer is the King!”

magazine

You have certainly heard that message before, but it is truer today than it has ever been. Today’s customers have more ways to shop, to compare, to seek out and to buy the products and services they need. If you are an advertiser, you must target and reach “King Customer” effectively in the best way […]

Especially for Advertisers

magazine

OurSeniors.net has spent years developing a special relationship with senior readers, viewers and friends. We have developed a multimedia approach that includes successful use of websites like Ourseniors.net, social media like OurSeniors.net on Facebook and OurSeniors.net on YouTube, as well as our printed publication, the OurSeniors.net Magazine. Now, we want to help other business and […]

OurSeniors.net has a new “baby!”

OurSeniors Discount

It is an exciting service to the seniors we serve, as well as to the business and professional people who want to reach this vital market. OurSeniorsDiscounts.net will offer merchants, professionals and service providers a way to attract new customers and build lasting relationships with seniors. Here are a few details: More information will follow […]